Historically, musicians have had one of two unattractive choices:
Align themselves with major label exploiters and agree to unfair compensation in the hopes of one day reaching a national audience; or
Resign themselves to working with indies and a life in the shadows.
Advances in digital music technology are loosening the stranglehold of major label, major media, and chain-store monopolies. Digital download and online streaming technology offers musicians a chance to distribute their music with minimal manufacturing and distribution costs, with immediate access to an international audience. Songs that would never be programmed through currently-existing narrow commercial channels are slipping through the radio industry programming stranglehold and gaining exposure, thanks to the new breed of file-sharing programs.
The Bad News is as these technologies advance; their very accessibility threatens many of the traditional revenue streams which compensate musicians, often without substituting new payment structures.
Mousiki positions itself in the market place as a tool to level the playing field for musicians concentrating on the most important aspect of music: live performance.
major media, and chain-store monopolies. Digital download and online streaming technology offers musicians a chance to distribute their music with minimal manufacturing and distribution costs, with immediate access to an international audience. Songs that would never be programmed through currently-existing narrow commercial channels are slipping through the radio industry programming stranglehold and gaining exposure, thanks to the new breed of file-sharing programs.
